Snapchat: Hack to School
Global Campaign
Snapchat
Role: Senior Art Director
2023
Snapchat
Role: Senior Art Director
2023
Art direction and design for Snapchat’s Hack to School campaign for college students.
The campaign encourages college-aged Snapchatters to create and engage with content featuring back-to-school hacks that range from leveling up your room decor and five-minute beauty tips to innovative snack creations (Hot Cheetos and pickles, anyone?!).
Contributing Skills | Art Direction, Design, Concept
Team | Toiletpaper Magazine, Diego Almanza, Eric Baldwin, Ghislaine LeFranc, Robbie Izar, Michael Schroepfer, Carmen Navarrete
The campaign encourages college-aged Snapchatters to create and engage with content featuring back-to-school hacks that range from leveling up your room decor and five-minute beauty tips to innovative snack creations (Hot Cheetos and pickles, anyone?!).
Contributing Skills | Art Direction, Design, Concept
Team | Toiletpaper Magazine, Diego Almanza, Eric Baldwin, Ghislaine LeFranc, Robbie Izar, Michael Schroepfer, Carmen Navarrete